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YSL “MYSLF” Short Film

Saint Laurent announces new men's scent, MYSLF.
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Opening the way to a new representation of masculinity, the famed French fashion house, Yves Saint Laurent just a fragrance but an invitation to be your true self. With the help of the new fragrance’s ambassador Austin Butler as he expresses all aspects of himself, and all of his nuances in the new MYSLF campaign, directed by Julia Ducournau.

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